Architonic

Architonic is a leading digital platform dedicated to architecture, design, and premium materials, founded in 2003 by architects Tobias Lutz and Nils Becker in Zurich, Switzerland. It serves as an extensive, curated database for architects, interior designers, and design professionals, hosting information on over 400,000 products and materials from more than 1,500 high-quality manufacturers. With a focus on showcasing only premium brands, the platform has become a trusted resource for professionals and design enthusiasts globally. The platform attracts around 16 million visitors annually, with 60% of its audience based in Europe, and operates in five languages, further emphasizing its international reach. Architonic connects professionals with manufacturers by providing a comprehensive virtual showroom and tools for sourcing products that meet high standards of quality, form, and functionality. It has positioned itself as a vital resource for project specifications, offering detailed product catalogs, technical information, and CAD files. In addition to its database, Architonic actively engages users through newsletters, social media, and partnerships. Its acquisition of ArchDaily, a prominent architectural news platform, has created the world’s largest architecture and design online community, facilitating further collaboration and innovation within the industry. Architonic’s unique approach combines expert curation, digital tools, and global connectivity to streamline the design process, making it an indispensable platform for many professionals. It emphasizes both inspiration and efficiency, enabling architects and designers to discover, compare, and implement materials and products in their creative projects.